What Recraft does
Recraft is an AI image and design tool built around its own image models, with Recraft Studio as the main workspace. It stands out for generating editable vector graphics and for custom styles: you upload a few reference images and it turns them into a reusable brand style without training a model. It also makes photos, illustrations and mockups, includes editing tools such as background removal and upscaling, and paid plans add outside image and video models.
Best for
- Designers who need editable vector illustrations and icons
- Brands keeping a consistent visual style across many images
- Marketing graphics and product mockups
- Developers adding image or vector generation through an API
Key features
Vector generation
Creates editable vector graphics with consistent styling and usable typography, not just flat raster images.
Custom styles
Upload your own images to build a reusable style that new generations follow, with no model training.
Mockups
Generates and edits product and brand mockups inside Recraft Studio.
Image editing tools
Includes background removal, upscaling, an eraser, a vectorizer, custom palettes and inpainting-style edits.
Other models included
Paid plans can use outside image models such as Nano Banana, Seedream, GPT Image and Flux; Pro adds video models such as Kling and Veo.
API
Programmatic image and vector generation, editing, background removal and batch jobs, billed in prepaid API units.
Recraft pricing
Recraft has a free plan. Limited free credits for personal use: 3 generations per style per day, up to 2 images each, Recraft models only, and all images are public with no commercial use. Paid plans start at $12/month. Annual billing saves 20% (Basic is $10/month billed annually). Prices exclude VAT. Monthly credits reset each cycle; top-up credits never expire. The API is billed separately. Prices checked on the official site on Nov 9, 2026.
| Free | $0 | |
|---|---|---|
| Basic | $12/month | 1,000 credits/month, commercial rights, private generations, outside image models |
| Pro | $20/month | 2,000 credits/month (higher credit levels available), video generation |
| Teams | $22/seat/month | 2,000 credits per seat, shared workspace and styles, SSO |
Source: Recraft pricing page
Pros and cons
What it does well
- True vector output makes results usable for logos, icons and print.
- Custom styles keep a series of images on-brand without training anything.
- Paid plans give full ownership and commercial rights, and images stay private even after you cancel.
Know before you sign up
- Free-plan images belong to Recraft, are shown publicly in the community gallery and cannot be used commercially.
- Subscription credits do not roll over to the next billing cycle.
- Video generation is only on Pro and Teams plans.
Alternatives to Recraft
- Leonardo AIGenerate images and visual concepts.
- IdeogramGenerate and edit visual assets with AI.
Adobe FireflyGenerate visual and audio creative assets.
CanvaCreate visual assets with Canva AI design tools.
HeadshotProCreate headshot options from selfies.- MidjourneyGenerate and refine images from prompts and references.
Questions about Recraft
What is Recraft?
Recraft is an AI image and design tool built around its own image models, with Recraft Studio as the main workspace. It stands out for generating editable vector graphics and for custom styles: you upload a few reference images and it turns them into a reusable brand style without training a model. It also makes photos, illustrations and mockups, includes editing tools such as background removal and upscaling, and paid plans add outside image and video models.
Is Recraft free?
Recraft has a free plan. Limited free credits for personal use: 3 generations per style per day, up to 2 images each, Recraft models only, and all images are public with no commercial use. Paid plans start at $12/month. Annual billing saves 20% (Basic is $10/month billed annually). Prices exclude VAT. Monthly credits reset each cycle; top-up credits never expire. The API is billed separately. Prices checked on the official site on Nov 9, 2026.
How much does Recraft cost?
Paid plans start at $12/month; plans listed on the official pricing page: Free ($0), Basic ($12/month), Pro ($20/month), Teams ($22/seat/month). Annual billing saves 20% (Basic is $10/month billed annually). Prices exclude VAT. Monthly credits reset each cycle; top-up credits never expire. The API is billed separately.
Who is Recraft best for?
Designers who need editable vector illustrations and icons, Brands keeping a consistent visual style across many images, Marketing graphics and product mockups and Developers adding image or vector generation through an API.
Where can I use Recraft?
Recraft is available on Web and API, according to its official site.
What are some alternatives to Recraft?
Similar image & design tools include Leonardo AI, Ideogram, Adobe Firefly and Canva. Compare them on the Image & design page.