What Hailuo AI does
Hailuo AI is MiniMax's AI video and image generator. You upload an image or write a prompt and it produces short video clips, with the newer H3 model adding reference-guided generation and editing. Beyond free-form generation, the site offers ready-made templates for ads, pet videos, ASMR clips, cinematic shots and photo transformations, plus an agent that strings steps together. Paid memberships run on monthly credits and add 1080P output and watermark-free downloads.
Best for
- Social media creators making short AI video clips
- Turning a still photo into a moving video
- Quick template videos such as pet, meme or ad clips
- Marketers testing video ad concepts
Key features
Image-to-video
Animate an uploaded image into a short clip; paid plans generate 6- or 10-second videos at 768P or 1080P.
H3 model with references
The latest H3 model supports a reference input and multimodal editing for more control over results.
Image generation
A separate tool creates still images from prompts.
Effect templates
Pre-built templates for ads, pets, ASMR, cinematic shots, memes and photo transformations.
Hailuo Agent
An agent tool that builds template-based videos; the site says agent video costs were recently lowered.
Hailuo AI pricing
Paid plans start at $14.99/month. Prices come from the FAQ embedded on hailuoai.video, which still references older Hailuo 01/02 models, so check the live checkout. Pay-as-you-go credits are also sold and expire after 1 year; buying credits alone does not remove watermarks. No refunds for partial subscription periods. Prices checked on the official site on Nov 9, 2026.
| Standard | $14.99/month | Limited-time offer $7.99; 1,000 credits a month, 1080P 6-second videos |
|---|---|---|
| Pro | $54.99/month | Limited-time offer $24.99; 4,500 credits a month |
| Master | $94.99/month | Limited-time offer $63.99; 10,000 credits a month |
| Ultra | $124.99/month | 12,000 credits a month |
| Max | $199.99/month | 20,000 credits a month |
Source: Hailuo AI pricing page
Pros and cons
What it does well
- Many templates make it easy to get a usable clip without writing a detailed prompt.
- Paid plans include watermark-free downloads and 1080P output.
- Available on web, iOS and Android.
Know before you sign up
- Pricing is promotional and changes often; listed discounts revert to full price after the offer period.
- Credits bought without a membership do not include perks such as watermark removal.
- Cancelling mid-period does not refund fees already paid.
Alternatives to Hailuo AI
HeyGenProduce avatar-led videos from a script or prompt.
SynthesiaMake avatar-led training and business videos.
CapCutEdit videos with AI creation and caption tools.
D-IDCreate videos and interactive digital avatars.
DescriptEdit recorded video and audio through the transcript.
Kling AIGenerate videos and images from creative prompts.
Questions about Hailuo AI
What is Hailuo AI?
Hailuo AI is MiniMax's AI video and image generator. You upload an image or write a prompt and it produces short video clips, with the newer H3 model adding reference-guided generation and editing. Beyond free-form generation, the site offers ready-made templates for ads, pet videos, ASMR clips, cinematic shots and photo transformations, plus an agent that strings steps together. Paid memberships run on monthly credits and add 1080P output and watermark-free downloads.
Is Hailuo AI free?
Paid plans start at $14.99/month. Prices come from the FAQ embedded on hailuoai.video, which still references older Hailuo 01/02 models, so check the live checkout. Pay-as-you-go credits are also sold and expire after 1 year; buying credits alone does not remove watermarks. No refunds for partial subscription periods. Prices checked on the official site on Nov 9, 2026.
How much does Hailuo AI cost?
Paid plans start at $14.99/month; plans listed on the official pricing page: Standard ($14.99/month), Pro ($54.99/month), Master ($94.99/month), Ultra ($124.99/month), Max ($199.99/month). Prices come from the FAQ embedded on hailuoai.video, which still references older Hailuo 01/02 models, so check the live checkout. Pay-as-you-go credits are also sold and expire after 1 year; buying credits alone does not remove watermarks. No refunds for partial subscription periods.
Who is Hailuo AI best for?
Social media creators making short AI video clips, Turning a still photo into a moving video, Quick template videos such as pet, meme or ad clips and Marketers testing video ad concepts.
Where can I use Hailuo AI?
Hailuo AI is available on Web, iOS and Android, according to its official site.
What are some alternatives to Hailuo AI?
Similar video tools include HeyGen, Synthesia, CapCut and D-ID. Compare them on the Video page.