What Submagic does
Submagic is a web-based AI editor for short-form video such as TikToks, Reels and YouTube Shorts. Upload a clip and it writes styled captions in 123 languages, then can add B-roll, zooms, music and sound effects, and cut silences or bad takes by editing the transcript. Its Magic Clips feature splits one long video into several shorts. Higher plans add brand kits, social publishing, 4K export and a video editing API for automating the work.
Best for
- Creators adding animated captions to short videos
- Cutting a long video into several shorts
- Multilingual captioning for social posts
- Agencies automating edits through an API
Key features
AI captions
Generates styled captions in 123 languages from caption templates.
Magic Clips
Pulls key moments from a long video and turns them into separate shorts.
B-roll, music and SFX
Inserts supporting footage, background music and sound effects; Pro adds Storyblocks B-roll.
Transcript editing
Trim a video by editing its text, and on Pro remove silences and bad takes automatically.
Auto zoom and clean audio
Pro plans add automatic zoom effects and AI audio cleanup.
Publishing and API
Pro publishes to social accounts with analytics, and every plan includes some video editing API minutes.
Submagic pricing
Paid plans start at 12€/month. Sign-up needs no credit card; trial terms are not described. Prices were shown in euros per member for our location. The page showed Starter at 19€ struck through but did not clearly list monthly-billing prices. Extra API minute packs start at 57€/month for 250 minutes. Prices checked on the official site on Nov 9, 2026.
| Starter | 12€/month, billed yearly | 15 videos or 5 Magic Clips, up to 2 min each |
|---|---|---|
| Pro | 23€/month, billed yearly | 40 videos or 15 Magic Clips, up to 5 min |
| Business | 41€/month, billed yearly | 100 videos or 37 Magic Clips, up to 30 min, 4K |
| Custom | Contact sales | Contact sales |
Source: Submagic pricing page
Pros and cons
What it does well
- Caption support covers 123 languages.
- No watermark on any paid plan.
- Includes API minutes even on the entry plan, useful for automation.
Know before you sign up
- Starter caps videos at 2 minutes and 15 videos per month.
- Silence removal, auto zoom and social publishing need the Pro plan or higher.
- No iOS or Android app is mentioned on the official site.
Alternatives to Submagic
DescriptEdit recorded video and audio through the transcript.
OpusClipRepurpose long videos into short clips.
PictoryTurn scripts and documents into editable videos.
CapCutEdit videos with AI creation and caption tools.CaptionsUse AI to edit talking-head footage.
invideoEdit videos with AI agents on a timeline.
Questions about Submagic
What is Submagic?
Submagic is a web-based AI editor for short-form video such as TikToks, Reels and YouTube Shorts. Upload a clip and it writes styled captions in 123 languages, then can add B-roll, zooms, music and sound effects, and cut silences or bad takes by editing the transcript. Its Magic Clips feature splits one long video into several shorts. Higher plans add brand kits, social publishing, 4K export and a video editing API for automating the work.
Is Submagic free?
Paid plans start at 12€/month. Sign-up needs no credit card; trial terms are not described. Prices were shown in euros per member for our location. The page showed Starter at 19€ struck through but did not clearly list monthly-billing prices. Extra API minute packs start at 57€/month for 250 minutes. Prices checked on the official site on Nov 9, 2026.
How much does Submagic cost?
Paid plans start at 12€/month; plans listed on the official pricing page: Starter (12€/month, billed yearly), Pro (23€/month, billed yearly), Business (41€/month, billed yearly), Custom. Prices were shown in euros per member for our location. The page showed Starter at 19€ struck through but did not clearly list monthly-billing prices. Extra API minute packs start at 57€/month for 250 minutes.
Who is Submagic best for?
Creators adding animated captions to short videos, Cutting a long video into several shorts, Multilingual captioning for social posts and Agencies automating edits through an API.
Where can I use Submagic?
Submagic is available on Web and API, according to its official site.
What are some alternatives to Submagic?
Similar video tools include Descript, OpusClip, Pictory and CapCut. Compare them on the Video page.