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Frase

Research and optimize content for SEO and AI search.

Checked against frase.io on Nov 9, 2026

Visit frase.io

What Frase does

Frase is an SEO and content platform that aims to help pages rank on Google and get cited by AI assistants such as ChatGPT, Perplexity, Claude and Gemini. It researches topics, audits your site, drafts articles in your brand voice, scores and optimizes pages, tracks how often AI tools mention your brand, and watches for ranking drops with suggested fixes you approve. It publishes to WordPress, Webflow, Sanity, Wix or its own CMS.

Best for

  • Content marketers planning and writing SEO articles
  • Agencies managing several client sites
  • Tracking brand mentions in AI answers
  • Small teams without a dedicated SEO person

Key features

SEO research

Analyzes top-ranking pages and suggests topics, headings and keywords.

AI visibility

Tracks brand mentions and share of voice in AI tools like ChatGPT and Google AI.

Site audit

Scores pages for search and AI readiness and ranks fixes by impact.

AI writing agent

Drafts content in your brand voice and revises from feedback.

Content Guard

Watches rankings and traffic and drafts fixes for declining pages.

Publishing

Publishes to WordPress, Webflow, Sanity, Wix or FraseCMS.

Frase pricing

Frase has no free plan. Paid plans start at $49/month. 7-day free trial, no credit card. Monthly prices are the struck-through figures next to yearly prices; yearly billing saves 20%. Professional and Scale offer optional pay-as-you-go overages. Prices checked on the official site on Nov 9, 2026.

Starter$49/month$39/month billed yearly; 1 site, 10 articles per month
Professional$129/month$103/month billed yearly; 5 sites, 40 articles
Scale$299/month$239/month billed yearly; 10 sites, 100 articles
EnterpriseContact sales

Source: Frase pricing page

Pros and cons

What it does well

  • Covers both Google SEO and AI assistant visibility in one tool.
  • Free trial without a credit card.
  • Publishes directly to common CMS platforms.

Know before you sign up

  • Starter stops at its limits: 10 articles and 25 AI generations per month.
  • Claude and Gemini visibility tracking require the Scale plan.
  • Starter includes only one seat and one site.

Alternatives to Frase

Questions about Frase

What is Frase?

Frase is an SEO and content platform that aims to help pages rank on Google and get cited by AI assistants such as ChatGPT, Perplexity, Claude and Gemini. It researches topics, audits your site, drafts articles in your brand voice, scores and optimizes pages, tracks how often AI tools mention your brand, and watches for ranking drops with suggested fixes you approve. It publishes to WordPress, Webflow, Sanity, Wix or its own CMS.

Is Frase free?

Frase has no free plan. Paid plans start at $49/month. 7-day free trial, no credit card. Monthly prices are the struck-through figures next to yearly prices; yearly billing saves 20%. Professional and Scale offer optional pay-as-you-go overages. Prices checked on the official site on Nov 9, 2026.

How much does Frase cost?

Paid plans start at $49/month; plans listed on the official pricing page: Starter ($49/month), Professional ($129/month), Scale ($299/month), Enterprise (Contact sales). Monthly prices are the struck-through figures next to yearly prices; yearly billing saves 20%. Professional and Scale offer optional pay-as-you-go overages.

Who is Frase best for?

Content marketers planning and writing SEO articles, Agencies managing several client sites, Tracking brand mentions in AI answers and Small teams without a dedicated SEO person.

Where can I use Frase?

Frase is available on Web and API, according to its official site.

What are some alternatives to Frase?

Similar marketing tools include Surfer SEO, Scalenut, Writesonic and Clearscope. Compare them on the Marketing page.